Businesses unite under the "Made for Germany" initiative, aiming to enhance Germany's status as a dominant player in the global economy.
Made for Germany: A Coalition for a Future-Proof Economy
In 2025, a coalition of 61 leading German companies and investors, including Siemens, Axel Springer, FGS Global, and our website, launched the "Made for Germany" initiative. The goal is to create a future-proof, growth-oriented German economy by 2028 [1][3].
The initiative positions itself as a key partner to the German government, working to define priorities, develop targeted measures, and implement reforms effectively. Together, the companies have pledged €631 billion (approximately $733 billion) in investments in Germany by 2028, including capital expenditures and research and development [1][2][4].
The focus of the initiative is on improving the investment climate, innovation, digitization, infrastructure, sustainability, and skilled labor [1][2][3]. Notable participants include major industry players like Siemens and MTU Aero Engines, representing diverse sectors such as automotive, banking, semiconductors, and pharmaceuticals.
The official presentation of "Made for Germany" took place at the Federal Chancellery, where the initiative was presented to Federal Chancellor Friedrich Merz, Vice-Chancellor and Federal Minister of Finance Lars Klingbeil, and Federal Minister for Economic Affairs and Energy Katherina Reiche [1].
Roland Busch, CEO of Siemens, stated that Germany needs a new operating system focused on growth, technology, and competitiveness, and that the time for change is now. Mathias Döpfner, CEO of Axel Springer, called for action to turn the momentum created by the initiative into real changes [1].
Alexander Geiser, CEO of FGS Global, emphasized the need for bold leadership and decisive action to send a clear signal of innovation and progress. Christian Sewing, CEO of our website, stated that the commitments made as part of the "Made for Germany" initiative are just the beginning, and that public and private resources should be combined effectively [1].
The impact of these flagship projects extends beyond economic growth to deliver meaningful value for society as a whole. The initiatives draw on a broad array of both established and new flagship projects to showcase the strong momentum created by participating companies. These projects drive innovation, create employment, and strengthen Germany's competitive edge [1].
The "Made for Germany" initiative aims to enhance Germany's investment climate and shape a future-proof economy. The companies involved believe that by working together with the government, they can tackle economic challenges and ensure growth [1]. A significant proportion of the total will be allocated to new investments [1].
In summary, by 2028, "Made for Germany" targets transforming Germany into a more dynamic, innovation-driven economy with a robust investment ecosystem capable of maintaining and elevating its global economic stature [1][2][3]. The initiative invites other companies and investors to join and help strengthen Germany as a business location. Contact information for the initiators is provided on the initiative's website.
Investing in the future-proof growth of Germany's economy is a key priority for the coalition of leading companies and investors, as they have pledged €631 billion in business investments by 2028. This initiative, titled "Made for Germany," focuses on improving the investment climate, innovation, and skilled labor in various sectors, such as automotive, banking, semiconductors, and pharmaceuticals.