Elvis Presley Attains an Unprecedented Career Summit on a Chart That Emerged Posthumously
In the music industry post-Elvis Presley's demise, significant transformations have taken place. One of the most significant shifts is the advent of streaming services, like Spotify and Apple Music, which have drastically altered the way music is accessed and artists impact the Billboard charts.
Many artists who were popular before streaming platforms became dominant in the music industry have struggled to regain their fame in the current era. Tastes have evolved, and many older listeners are not as inclined to consume their favorite tunes on these platforms. However, Presley seems to be an exception to this rule, managing to secure several hits on Billboard's Top Streaming Albums chart, and even climbing further up the rankings.
This week, Presley breaks his own record, reaching a new career high on the Top Streaming Albums chart, which ranks the most-streamed full-lengths in the U.S. His album, "The Classic Christmas Album," moves up from No. 38 to No. 20, marking the highest position he's ever achieved.
Presley surpasses his previous all-time high of No. 22, which he reached almost exactly a year ago. On the chart dated January 6, 2024, another popular holiday set, "Elvis' Christmas Album," debuted and peaked at No. 22.
Even before "The Classic Christmas Album" outperformed "Elvis' Christmas Album" in terms of top placement, the former had already distinguished itself as Presley's stronger showing on the Top Streaming Albums chart. His current hit has spent seven weeks on the streaming-only roster, while "Elvis' Christmas Album" only managed a single week before disappearing.
Billboards introduced the Top Streaming Albums chart relatively recently, but Presley has still managed to notch up two hits on this chart. This is a rare feat for artists who made their mark over half a century ago, and it underscores his enduring popularity in American pop culture.
This week, "The Classic Christmas Album" is making waves on multiple Billboard charts in the U.S., as listeners can't get enough of holiday music around this time of year. Besides the Top Streaming Albums list, Presley's hugely successful collection reaches a new high on the Top Country Albums and Top Rock Albums charts as well. It moves up to No. 4 on the former and finally tops the latter for the first time.
Elvis Presley's streaming of "The Classic Christmas Album" on platforms like Spotify and Apple Music has significantly impacted the Billboard charts, pushing the album to a new career high of No. 20 on the Top Streaming Albums chart.
Despite not being as popular on streaming platforms among older listeners, Elvis Presley's "The Classic Christmas Album" has managed to secure several hits on Billboard's Top Streaming Albums chart.
The success of Elvis Presley's "The Classic Christmas Album" on the Top Streaming Albums chart has surpassed his previous all-time high of No. 22, which he reached almost exactly a year ago.
Elvis Presley's "The Classic Christmas Album" has outperformed his other popular holiday set, "Elvis' Christmas Album," both in terms of top placement and weeks spent on the streaming-only roster.
Elvis Presley's "The Classic Christmas Album" has also made waves on other Billboard charts in the U.S., reaching a new high on the Top Country Albums and Top Rock Albums charts, marking the first time it has topped the latter.
