A New Era for Crayon and Google Cloud
Expanded Google Cloud collaboration seeks to capitalize on mid-market opportunities, according to Crayon's strategy.
In a groundbreaking move, IT services specialist Crayon has beefed up its collaboration with Google Cloud, aiming to amplify mid-market distribution and AI capabilities.
This strategic union is all about harnessing Crayon's wide-reaching distribution prowess to distribute Google Cloud's powerful AI technologies and cloud solutions across various market segments globally.
The mid-market sector will now have a smoother passage to Google Cloud's portfolio, backed by expert support, engagement programs, and simplified billing and management processes.
At the heart of this partnership is a commitment to accelerating the adoption of Google Cloud's AI capabilities, a mission that Melissa Mulholland, Crayon's CEO, described as a "milestone achievement" for both Crayon and its partner base.
"We thrive on our expansive channel network, reaching hundreds of thousands of end-users," Mulholland said. "With Google Cloud, we can now arm our partners more effectively with premier AI and cloud technologies, empowering them to foster innovation and deliver superior value to their clients."
Venturing Deeper into AI and Cloud
Headquartered in Oslo, Norway, Crayon is an IT services powerhouse serving over 100,000 businesses, helping them make smart software investments and adopt cutting-edge cloud and AI technologies.
Leveraging its existing relationship with Google Cloud, Crayon is set to work even more closely with the tech giant to make AI tools and infrastructure easily accessible to businesses of all sizes, promoting efficiency and innovation.
Kevin Ichhpurani, President of Google Cloud's Global Partner Ecosystem, praised Crayon's deep understanding of the channel and extensive partner network skilled in cloud and AI solution delivery. He stated that this deepened collaboration is aimed at helping businesses of all shapes and sizes benefit from Google Cloud's top-tier AI and trusted cloud infrastructure.
This strategic shift is indicative of a broader trend in the IT services sector, characterized by consolidation and technological advancement.
AI Innovation and Access
- Gab the AI Edge: The partnership aims to democratize AI, making potent AI tools and infrastructure accessible to organizations of all sizes, speeding up innovation and unlocking AI's true potential[1][2].
- Google Cloud's AI Arsenal: Crayon provides its partners with streamlined access to Google Cloud's expansive AI arsenal, bolstering their ability to offer cutting-edge solutions[1][4].
Mid-Market Dominance
- Market Expansion: Crayon has secured expanded distribution rights to aggressively target the mid-market segment, expanding its market footprint and strengthening its ability to aid a wider range of businesses[1][3].
- Specialist Support: The expanded partnership includes customized support and enablement programs designed to empower mid-market companies to maximize Google Cloud's technologies[1].
Streamlined Access to Google Cloud's Portfolio
- Ease of Business: Crayon simplifies the process of billing and management, allowing its partners to offer Google Cloud services hassle-free[1].
- Comprehensive Suite: The partnership guarantees that Crayon's partners have access to a broad range of Google Cloud's cloud and AI technologies, fostering diverse solutions for their clients[1][2].
Stay tuned for more exciting developments in the IT services sector!
Sources
[1] Crayon syndicated release[2] Google Cloud syndicated announcement[3] IT Pro Portal[4] ZDNet[5] ChannelPro News
- To further bolster its business offerings, Crayon intends to leverage artificial-intelligence technology from Google Cloud, aiming to make high-end AI tools and infrastructure accessible to organizations of all sizes and foster innovation across various sectors.
- In a bid to streamline technology finance and promote efficiency, Crayon and Google Cloud's strategic partnership plans to simplify the process of billing and management for businesses, providing easy access to a comprehensive suite of cloud and AI technologies.