Firefighters Given Fried Chicken: Exploring Cres Cor's Revolution of an 80-year-Old Product Range
Hey there! Let's talk about Cres Cor, a family-owned company with a rich history dating back to 1936. Originally a simple sheet metal job shop, it's now a powerhouse, manufacturing hot cabinets, ovens, commercial refrigerators, and utility racks. While they've primarily served the food service industry, they've recently got their eyes on new customers.
You might be wondering, who else could use hot cabinets other than restaurants and caterers? Well, they've found a goldmine in unexpected places - first responders! Cres Cor has been supplying decontamination cabinets to fire departments, with a significant contract with the Oklahoma City Fire Department, serving 45 fire stations and their training center.
But that's not all! They're also looking to diversify further and target other sectors that deal with tough-to-clean equipment. Guess who the next big market could be? Sports teams! This shift is part of their long-term strategic vision to adapt their 80-year-old product line to meet the demands of new markets. While we can't reveal all their secrets, we do know it's an exciting time for Cres Cor!
- Clifford Baggott, the third generation to lead Cres Cor, founded the company in 1936 as a simple sheet metal job shop.
- Beyond manufacturing hot cabinets for the food service industry, Cres Cor has found success in supplying decontamination cabinets to first responders.
- In their strategic plan to expand, Cres Cor is now eyeing sports teams as a potential market, hoping to adapt their products to meet the needs of this sector.
- Aside from food-and-drink businesses, Cres Cor has also delved into finance and lifestyle industries, offering various commercial cabinet solutions.