Golz serves as the Managing Partner at CC: Collective.
CC: Collective, a leading strategic communications consultancy, has announced a significant change in its leadership and strategic direction. Ann-Kristin Golz has joined the company as Managing Partner, taking over the Operations department.
In this new role, Golz will focus on growing the company and expanding its consultancy services, with a particular emphasis on renewable energies and hydrogen. This shift in focus aligns with Golz's extensive background in the gas and hydrogen industry, having previously worked for the Gas and Hydrogen Association.
Meanwhile, Frederik König, who remains CEO of Collective, will now focus more on the strategic development of the company. The restructuring aims to sharpen Collective's focus and facilitate further growth.
The restructuring and strategic shift in focus are not just about changing roles but also about expanding the company's offerings. Collective aims to broaden its client base and deepen its industry impact by developing integrated communication strategies, leveraging digital and influencer approaches, and strengthening partnerships.
While specific details about these expansion plans are not yet explicitly stated, such appointments typically signal a shift towards scaling operations, broadening service capabilities, and pursuing new market opportunities. Golz's leadership is expected to steer the consultancy in these directions, informed by trends in strategic communications such as integrated messaging, digital influence, and collaborative client engagement.
As Collective continues to evolve, it is poised to make a significant impact in the renewable energies and hydrogen sectors, leveraging Golz's expertise and Collective's proven track record in strategic communications.
- Ann-Kristin Golz will concentrate on expanding Collective's consultancy services, with a major emphasis on the renewable-energy sector and hydrogen industry.
- This strategic shift in focus will aim to broaden Collective's client base and strengthen partnerships, leveraging digital and influencer approaches.
- In her new role, Golz's leadership is expected to steer the company toward scaling operations, broadening service capabilities, and pursuing new market opportunities in the renewable-energy and hydrogen industries.
