Heavy penalties for Google corporation
The tech giant Google, based in the USA, is under pressure to alter its advertising business within the next 60 days. This comes after the European Commission (EC), the EU authority, imposed a fine of €2.95 billion on Google for abusing its dominant market position since 2014.
The European Union (EU), a political and economic union of 27 countries, has the power to make laws that apply in all member states. Germany, one of the member countries, is also home to numerous EU politicians who work in Brussels, the capital of Belgium and the headquarters of the EU.
Google, which owns the most well-known search engine on the internet, has been criticised for favouring its own online advertising services over competitors. This practice, referred to as market abuse, has been a subject of concern for the EC. The commission has stated that Google has an advantage due to its integrated advertising services.
Other companies in the advertising market do not enjoy the same advantages as Google. In an effort to level the playing field, the EC has demanded Google to change its practices within the next 60 days. Google has been given this deadline to tell the commission how it will modify its advertising business.
The EU was formed after World War II with the intention of preventing future wars in Europe. Today, more countries have joined the EU, and it continues to play a significant role in shaping the economic and political landscape of the continent.
Google, a large internet company, also offers places for advertising. It helps its customers find suitable advertising spaces. However, the EC's fine and deadline for change indicate a need for Google to reconsider its advertising practices to ensure fair competition in the market.
As the deadline approaches, the tech industry and EU politicians will closely watch Google's response. The outcome could set a precedent for how large tech companies are regulated in the future.
Read also:
- Railway line in Bavaria threatened by unstable slope - extensive construction site at risk
- Wind Farm Controversy on the Boundary of Laois and Kilkenny
- Delaware's contentious offshore wind project faces uncertainty as the Trump administration reverses course on clean energy initiatives.
- Massachusetts' sports betting income surged by 34% year-on-year in April
