Reality TV star Lena Gercke joins as an investor in the hit show 'The Lion's Den' - Lena Gercke acts as an outside financier for "Lions Cave."
Lena Gercke, a renowned model and successful entrepreneur, is set to make a guest appearance as a "lion" on the new season of the German TV investment show "Die Höhle der Löwen". This exciting role marks her transition from the fashion industry to active investment participation, showcasing her expanding influence beyond the catwalk into the entrepreneurial and business sphere.
The new season of "Die Höhle der Löwen" is set to start on August 25, with Gercke joining the panel of investors evaluating and funding startup projects. The panel includes Dagmar Wöhrl, Judith Williams, Ralf Dümmel, Carsten Maschmeyer, Janna Ensthaler, and Frank Thelen.
In her capacity as a guest investor, Gercke will review a variety of startups, including those related to fashion, lifestyle, and potentially sustainable brands. While the specific projects she has invested in or backed have not been explicitly detailed, her background as a model and her investor role suggest she brings insider industry expertise to the startups she supports. This could foster innovation in fashion, especially aligning with trends like sustainability, ethical production, or digital transformation in fashion retail.
Gercke's episode will air on September 15, and she has expressed positive experiences with the regulars of the show. In an interview, she described Ralf Dümmel as a "heart person" and Carsten Maschmeyer as "super nice". The episode can be viewed earlier on RTL+ from September 8.
Gercke has also designed jerseys for the FC Bayern women's football team in 2024, demonstrating her continued involvement in the fashion industry. Her own fashion brand, built on her success in the market, further solidifies her influence in this sector.
"Die Höhle der Löwen" is a popular German TV show where founders present inventions or business ideas to investors. The investors use their own money for investments, and the entrepreneurs compete for their financial backing. Gercke went into the show with the attitude that if something truly appeals to her, she would invest. She was pleasantly surprised by one of the projects presented and had a good gut feeling about one project, thinking it could be a good fit for her.
In sum, Lena Gercke's guest investor role in "Die Höhle der Löwen" represents a bridging of her fashion expertise with entrepreneurial investment, positioning her as a potentially influential figure fostering new ideas and growth in the fashion and lifestyle industries through startup support. Further updates or interviews would be needed to delineate her concrete achievements and long-term impact in this sector.
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- Lena Gercke, being a panel member on "Die Höhle der Löwen", not only showcases her influence in the entrepreneurial and business sphere but also expands her reach to various sectors, including fashion, lifestyle, and sustainability-focused startups, highlighting a potential alliance between fashion and finance.
- As a guest investor, Gercke brings her profound understanding of the fashion industry to the table, potentially shaping startup projects in the fashion and lifestyle industries and demonstrating how her interest in these areas transcends her modeling career to encompass finance and business.
