"The appointment of a new leader for U.S. small businesses announced by TD"
TD Bank Strengthens Small Business Offerings with Chris Ward Appointment
TD Bank is making significant strides to support small businesses across the United States, appointing Chris Ward as the head of U.S. small business banking. With over 35 years of experience in the industry, Ward brings a wealth of knowledge and expertise to the role.
Ward's career has been marked by leadership positions in the small-business segment at various banks. Most recently, he served as the global director of the small and medium enterprise segment at BBVA. Prior to that, he was the president of business banking at Citizens in 2016 and 2017.
TD Bank's decision to appoint Ward is a testament to its focus on customer service. The bank measures every individual in the organization on customer service delivery, and Ward's appointment is part of a larger strategy to enhance TD's offerings and customer engagement.
In his new role, Ward will lead the overall strategy and growth of TD's small business banking segment. He will leverage his extensive experience to deliver tailored, customer-centric banking products, innovative solutions, and proactive support to help small businesses navigate challenges and grow.
TD Bank's strategy for small-business banking centers on delivering exceptional, empathetic service tailored to small business needs. This includes connecting customers with relevant products, expert advice, and community resources to empower business resilience and success.
The bank also invests in digital transformation and AI, improving operational efficiency and customer experience through smart transaction monitoring, machine learning for demand forecasting, and mobile banking improvements. Such technological advancements facilitate smoother banking processes and support business agility.
TD Bank is a top Small Business Administration (SBA) lender nationally, maintaining a strong loan portfolio to fuel small business growth. Notably, the bank has high activity in key states such as New Jersey.
In addition to its lending strength, TD positions itself as a connector in communities, offering financial education, planning resources, and opportunities to help small businesses plan for the future while remaining flexible to pivot when market conditions change.
Overall, TD Bank's strategy combines strong leadership, personalized service, continuous innovation, and comprehensive support to foster sustainable growth and value creation for small businesses. Their 4.1-star rating in small business checking also reflects positive customer experiences in this segment.
In his new position at TD Bank, Chris Ward will focus on utilizing his extensive experience and expertise to develop customer-centric banking products and proactive support for small businesses. By delivering tailored and innovative solutions, Ward aims to help small businesses adapt to challenges and grow in an evolving market.
TD Bank's strategy also encompasses a commitment to digital transformation, which includes developing smart transaction monitoring, machine learning for demand forecasting, and mobile banking improvements. These advancements aim to streamline banking processes, facilitate business agility, and enhance customer experiences.
