Mahindra XUV700's AX7 and AX7L Trims Gain Popularity with Price Cut and Enhanced Features
Unleashed in August 2024: Surprising Developments in Political Landscape
The Mahindra XUV700, a popular SUV known for its sleek design, advanced technology, and powerful performance, has seen a significant boost in demand, particularly for its AX7 and AX7L trims. The surge in orders in July marked a 40% increase, reflecting strong consumer confidence and interest.
This increased demand can be attributed to a strategic price cut, which has made these premium trims more affordable. The price adjustment has brought a lot of SUV features and advanced technology within competitive pricing, enhancing their appeal.
Powerful Engines and Performance
Both trims offer a choice between powerful 2.0-litre turbo petrol and 2.2-litre diesel engines. The petrol engine delivers 197 bhp and 380 Nm torque, while the diesel variant boasts 182 bhp and 450 Nm torque. The trims are equipped with a 6-speed automatic transmission and front-wheel drive (AX7 petrol version), and an automatic transmission with all-wheel drive (AWD) in the AX7L 7-seater diesel AT AWD variant. This ensures strong performance, good mileage, and flexibility between petrol and diesel choices.
Premium and Comfort Features
The AX7 and AX7L trims come loaded with modern comforts such as dual 10.25-inch displays (digital driver’s display + touchscreen infotainment with wireless Apple CarPlay and Android Auto), a 12-speaker Sony 3D surround sound system, powered and ventilated seats (with memory for the driver's seat), dual-zone automatic climate control, panoramic sunroof, cruise control, and keyless entry with push-button start.
Advanced Safety and Driver Assistance
The trims include extensive safety features: seven airbags, ABS with EBD, electronic stability control, tire pressure monitoring, driver fatigue warning, 360-degree camera, front and rear parking sensors, and advanced driver-assistance systems (ADAS) like forward collision warning, lane departure warning, lane keep assist, emergency braking, and adaptive cruise control.
Versatile Seating and Space
Offered in both 6 and 7-seater configurations, the AX7L options provide flexibility for family use along with practical cabin space management.
Premium Suspension and Handling
The front MacPherson strut and rear multi-link suspension, 18-inch alloy wheels, ventilated disc brakes (front), and solid disc brakes (rear) provide a smooth and controlled driving experience suitable for varied road conditions.
With their blend of powerful engines, advanced infotainment and safety technologies, comfort-oriented features, and refined driving dynamics, the AX7 and AX7L trims of the Mahindra XUV700 meet the demands of buyers looking for a premium yet affordable SUV option. Dealerships report increased foot traffic and many sales teams working overtime to accommodate inquiries and bookings. Potential buyers are expressing excitement on social media about the new pricing on these trims.
As economies of scale from increased demand might allow Mahindra to optimise supply chains and reduce costs further down the line, higher demand for the Mahindra XUV700 may lead to better production schedules and potentially reduced waiting times for customers.
- The increased demand for Mahindra XUV700's AX7 and AX7L trims on social media suggests an enthusiasm for the SUV's premium yet affordable offering.
- The innovation in the automotive industry, such as the sophisticated technology and comfortable features incorporated into the XUV700, is reshaping the lifestyle of consumers, making these premium trims more accessible with the price cut.
- The finance industry may also benefit from this rise in popularity, as more individuals may consider investing in the Mahindra XUV700 with the improved affordability of the AX7 and AX7L trims.
- The transportation sector could experience improvements as a result of this trend, as increased sales of cars like the XUV700 could lead to a more efficient transportation system with reduced waiting times for customers, through optimised supply chains and production schedules.
