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YTEK secures top spot in HR Brand Awards 2024

Power-energy company Kut triumphs in the "Live Here" category of the All-Russian HR Brand Awards 2024, securing a place among the top ten.

YTEK Secures Top Spot in HR Brand Awards 2024
YTEK Secures Top Spot in HR Brand Awards 2024

"YATEK's Innovative Employee Adaptation Program: A Boost for Retention and Regional Development"

YTEK secures top spot in HR Brand Awards 2024

In the harsh living conditions of the Republic of Sakha (Yakutia), YATEK's innovative employee adaptation program, "Welcome to Yakutia!", has been making waves. This unique initiative has not only helped new employees settle into their roles but has also contributed significantly to the company's corporate identity and the sustainable development of the region.

The program, praised by the jury at the All-Russian HR Brand Awards 2024, is a shining example of socially responsible business. It offers comprehensive orientation sessions, mentorship pairings, onsite facilities, family support services, and continuous feedback mechanisms. This holistic approach has resulted in impressive retention rates, with 93% of new employees successfully completing their trial period at YATEK.

The "Adaptation Formula" program, as it is also known, goes beyond just a tool for employee adaptation. It also serves as an essential part of YATEK's corporate identity, fostering a sense of belonging among employees through cultural integration and social activities. This focus on regional culture is not just an adaptation strategy but a reflection of YATEK's commitment to the unique heritage of Yakutia.

The HR Brand Awards, which took place on the red carpet at the "Oktyabr" cinema on New Arbat, recognised YATEK's project in the "We Live Here" track. This track aims to highlight initiatives that contribute to the attractiveness of a region as a place to live and work. YATEK's project, by combining the attraction of people to Kysyl-Syr village with regional development, has proven to be a resounding success.

The victory in the "We Live Here" track is a well-deserved recognition for YATEK. It has not only created a supportive environment for new employees but has also played a significant role in the sustainable development of Yakutia. With 83% of new employees staying with YATEK for more than a year, it is clear that the program has been successful in retaining talent in the harsh working conditions of the region.

PJSC "YATEK", through its innovative employee adaptation program, has set a high standard for other companies operating in challenging environments. By addressing both practical and psychological needs, it has improved retention and bolstered a cohesive corporate identity, enabling the company to maintain a stable and committed workforce despite the harsh conditions. The "Welcome to Yakutia!" program serves as a model for effective employee adaptation in extreme working environments.

The innovative "Welcome to Yakutia!" employee adaptation program by PJSC "YATEK" has been a significant part of its business strategy, leading to impressive retention rates and contributing to the sustainable development of Yakutia in the finance sector. The program's holistic approach, which includes comprehensive orientation sessions, mentorship, onsite facilities, family support services, and continuous feedback mechanisms, reflects YATEK's commitment to responsible business practices.

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